By: Areej Ali
This past November marked the launch of “Tax-Free Tuesdays,” an initiative proposed by McMaster Students Union president Ikram Farah during the 2018 presidential election.
The pilot project, created in collaboration with McMaster Hospitality Services, entailed offering students a 13 per cent discount at La Piazza during the month of November.
Farah initially created the initiative in effort to promote food affordability on campus.
“Food insecurity is real. The MSU invests in the operations of the MSU Food Collective Centre to offer immediate food support to students,” said Farah in a Silhouette article about the project from November.
With the winter semester coming to an end, McMaster Hospitality Services director Chris Roberts has confirmed that “Tax-Free Tuesdays” project will not continue in the future.
The aim was to have increased traffic flow in La Piazza, which would offset the financial losses resulting from giving students the discount.
According to Roberts, La Piazza did not see increased traffic in November.
“The data clearly showed that our transactions on the Tax-Free Tuesdays were no different than previous Tuesdays ,which resulted in a significant loss in revenue over the course of the pilot,” said Roberts. “This indicates that students continued their usual habits regardless of the discount.”
He cites Union Market’s elimination of their boxed water, suggesting that McMaster Hospitality Services must continue to operate in a financially responsible manner.
As such, the “Tax-Free Tuesdays” project will likely not resurface next year.
When asked for her comment on McMaster Hospitality Services’ decision, Farah did not provide a response to The Silhouette.
There is a lack of clarity with respect to McMaster students’ feedback from the project, including whether or not they believe there was sufficient advertising from the MSU.
Farah and the MSU have also yet to publicly respond to Roberts’ comments and McMaster Hospitality Services’ decision.
“I believe there are other initiatives that we could look at that serve the needs of students who are financially challenged that will not affect our financials in a negative way,” said Roberts.
An example of one such initiative is Bridges Cafe’s new “Cards For Humanity” program, a pay it forward initiative through which students donate to other students.
According to Roberts, students can expect to see various food accessibility initiatives emerge, but “Tax-Free Tuesdays” will no longer be one of them.
By: Donna Nadeem
The rising prices of campus food make it increasingly difficult for many students to find a financially sustainable source of nourishment. In an effort to improve food affordability on campus, Ikram Farah, McMaster Student Union president, worked to introduce the pilot project of an initiative called “Tax-free Tuesdays” earlier this month.
Farah is largely focused on increasing food accessibility. Two of her year-plan objectives that centre around this are Farah’s “Tax-Free Tuesdays” plan, which has involved working with McMaster Hospitality Services and working with Bridges Café to offer healthier options at other restaurants on campus.
November will be the pilot month for Farah’s new “Tax-Free Tuesdays” initiative. The project was one of her platform objectives during her presidential campaign and was launched to address the high food costs on campus. Food at La Piazza will be tax-free on each Tuesday of November. Students can access this tax discount by using cash, credit or debit.
On each Tuesday in November, Hospitality Services will lower the sticker price of food items by 13 per cent, equivalent to HST, and the discount will apply to food sold from any of the vendors inside the La Piazza in the McMaster University Student Centre.
“The spirit behind Tax-Free Tuesdays is to address food prices on campus through collaboration with the university,” said Farah.
McMaster University prides itself on prioritizing the needs of students and providing programs and resources that promote physical and mental health.
Nevertheless, the rising prices of campus food call into question this stated goal. Students are finding it increasingly difficult to find a financially sustainable source of food, especially with the climbing prices of healthier options.
East Meets West Bistro and Bridges have never been considered the cheapest place for on-campus dining, but such increases in food prices are making meal plans less attractive from a food security standpoint. Moreover, East Meets West Bistro and Bridges are not included in the “Tax-Free Tuesdays” initiative.
To improve food security, the “food pantry,” along with the food collective centre in Bridges and the anonymous “lockers of love” program, provide an ongoing resource to students who need food the most. The Nolunchmoney initiative team also uses their social media to constantly keep students updated on free food events.
In addition, the MSU operates three specific locations that sell food: TwelveEighty, The Grind and Union Market; all three venues price their food to yield maximum value to the students.
“Food insecurity is real. The MSU invests in the operations of the MSU Food Collective Centre to offer immediate food support to students,” said Farah.
The tax-free Tuesdays pilot program will look at and draw on responses from staff and students and more logistical feedback.
“To me the pilot is not a test of ‘success’ or ‘need.’ To lower costs at all is a success unto itself as there is a need,” said Farah.
On top of juggling academic and extracurricular involvements and struggling with tuition and residence fees, many students worry about not having enough food to eat. According to Farah, the MSU will continue to fulfill its commitment to providing students with affordable food options and advocate for McMaster to do the same.
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