McMaster sports teams and the Mac Athletes Care organization come together to raise money and awareness for breast cancer
Raising money for breast cancer is an annual tradition for McMaster University sports teams. After fundraising online for the past two years, McMaster’s Think Pink Week returned in-person this year from Jan. 16 to Jan. 21., making it even more remarkable with the diversity of teams involved.
At McMaster, sports teams can be organized at the U-Sports, Ontario University Athletics or club level. Competing within different governing bodies can mean different amounts of social media exposure and inclusion.
This Think Pink Week kicked off with several vibrant Instagram posts from McMaster sports teams at every level — from women’s basketball, track and field, men’s soccer, women’s soccer, women’s rugby, to sailing, rowing, cheerleading, field hockey, figure skating and nordic ski.
The photoshoots were spearheaded by student leaders from the Mac Athletes Care organization. Think Pink Coordinator and women’s volleyball player, Christina Stratford, highlighted the importance of including so many Marauder teams.
“A lot of people have brought up how OUA and club teams don’t necessarily get as much representation [as U Sports teams], so [when organizing] the photoshoot, we sent it out to all the Instagrams and as many teams as possible,” explained Stratford.
The united social media presence from these teams resulted in over 1,000 Instagram likes. More importantly, this gesture opened the door for these players to get involved in fundraising booths throughout the week. The president of Mac Athletes Care and a women’s basketball player, Mia Spadafora, spoke with the Silhouette about creating opportunities for every athlete to get involved.
“People forget that men can also have breast cancer and get breast cancer. . . It’s important to have the men’s teams involved to show support but also to give them an opportunity to share their story if someone in their life or a loved one is suffering from this as well,” said Spadafora.
“People forget that men can also have breast cancer and get breast cancer. . . It’s important to have the men’s teams involved to show support but also to give them an opportunity to share their story if someone in their life or a loved one is suffering from this as well.”
Mia Spadafora, Women's Basketball Team
Think Pink Week also featured two volleyball games on Jan. 18 and concluded with two basketball games on Jan. 21. A fundraising booth was available at every event, selling baked goods, t-shirts, pink ribbons and raffle tickets in support of the Canadian Cancer Society.
During the final men’s basketball game, five student athletes cut and donated their hair during half time. The half-time show also featured an exciting performance from the Mac Dance Competitive Team.
“We figured it would be cool to have something going along with the haircutting, so having the dance team come out was a really unique experience and something that we’ll definitely continue – whether it’s dance, or cheerleading or some other club – to include in those events because again, I think it brought out more engagement,” explained Stratford.
“We figured it would be cool to have something going along with the haircutting, so having the dance team come out was a really unique experience and something that we’ll definitely continue – whether it’s dance, or cheerleading or some other club – to include in those events because again, I think it brought out more engagement.”
Christina Stratford, Women's Volleyball Team
Although Think Pink Week has come to an end, the student athlete community continues to seek out leadership opportunities relating to health and advocacy.
Mac Athletes Care raise over $5,400 for the Juravinski Cancer Center
Each year at McMaster University, many athletes from different sports around the school unite to strengthen the athletic charitable efforts with Mac Athletes Care.
This past week, their objective was to help promote awareness and fundraise for the Think Pink initiative — an annual project surrounding the battle against breast cancer.
Briana Da Silva, a field hockey player and member of Mac Athletes Care who has been active in the Think Pink initiative, spoke about the organization.
“The Think Pink campaign is all about raising funds and spreading awareness around breast cancer. In some way or another cancer has impacted all of us and it is beyond important for us to do what we can. Typically Think Pink would have a wide range of running events, from bake sales and raffles to spikeball tournaments and shoot for the cure,” said Da Silva.
The COVID-19 pandemic has cast difficult times on many during the pandemic. Many organizations inside and outside of McMaster had to undergo serious change in order to keep running successful operations.
In wake of the pandemic, the Think Pink initiative looks much different than in previous years. In-person event programming has become a well-known fixture of Think Pink week. However due to limitations brought by COVID-19, this had to change.
“Since we cannot fundraise or have in-person events, we had to switch everything completely virtual. This limited the options of events we could host and online engagement tends to be lower than in person,” added Da Silva.
“Since we cannot fundraise or have in-person events, we had to switch everything completely virtual. This limited the options of events we could host and online engagement tends to be lower than in person,” added Da Silva.
Megh Rathod, a men’s rugby player and active participant in the annual event, discussed some of the hardships the organization has undergone recently, with the pandemic being one of two tragic events to have happened to Mac Athletes Care.
“It’s been a challenge as well because we don’t really have a staff sponsor or supervisor this year. . . The second challenge is what can we do in terms of the initiative. Usually, we rely on people being able to spare a couple dollars at the David Braley Athletic Centre, but we realized that with COVID, money might be a bit more of a constraint and it would be more difficult to get one or two dollar donations through an online platform,” said Rathod.
As such, the Mac Athletes Care team realized that an information campaign was more suited for this year, given the initiative being run online.
“We built an awareness campaign. That was something that we didn’t really cover much in the past. This year we shifted information to be more when you should get screened, or who should be concerned, breast cancer and its prevalence and some statistics to inform individuals and begin that conversation. It was a new addition this year that we hope to carry forward . . . Last year we were really successful in raising $5,400, usually because we can really take advantage of DBAC and the facilities and the in-person traffic and we usually set up tables there over the week,” said Rathod.
As effective and important as awareness can be, the club understands the importance of raising funds to put towards the Juravinski Cancer Center and has continued to attempt fundraising.
“With things looking a little differently this year, we are selling masks and t-shirts through the campus store and the proceeds will go towards Juravinski Hospital and Cancer Centre Foundation. On our Instagram page, we have some neat infographics and there is also the virtual “shoot for the cure” happening as well,” said Da Silva.
Cancer is a hard fought battle that many have unfortunately lost to and although individual efforts might not be enough to cure the vicious disease, each contribution makes a difference, taking a step closer to the end goal.
The ongoing pandemic has made things more difficult for the Think Pink initiative, but Mac Athletes Care hasn’t given up and is ready to keep battling this together.
If you have been at McMaster over the last few years, you may have seen pictures of varsity athletes rocking pink tutus floating around on social media or at the front desk of the gym.
https://www.instagram.com/p/Bdxg5TcgkYt/
These photos are in promotion of the Mac Athletes Care breast cancer fundraiser. Every January, Mac athletes put together a number of activities in order to raise money for breast cancer research. Although we still have a few more months before the event kicks off, we went behind the scenes at one of the iconic photoshoots and caught up with rugby player, Ontario University Athletics Shiels Division Community Service Award winner, AND event coordinator Mackenzie Wiens to see what Mac Athlete Care has in store for Think Pink.
Mackenzie: We have always had great involvement from athletes! Leading up to the fundraiser [Jan. 7-12] athletes can sign up to volunteer at the Think Pink Table. This year we are trying to increase our social media presence to ultimately improve our online fundraising efforts. We have been able to meet with 16 teams and are so excited to have their support.
M: We will have our raffle table (where we are currently looking for donations) and t-shirt sales every day as well as at the varsity games. New this year is a spike ball tournament on Friday, Jan. 11, which will have a great prize for the winning team!
M: Last year, we raised $10,000. This may be bold, but were hoping to raise $15,000 this year!
It’s not enough to want to do good, at some point you have to do good! I’m so happy that this year, all the funds will be used to support and fund breast cancer research in Hamilton — by investigators who work at Hamilton Health Science Juravinski Cancer Center & McMaster University!
Photo from Silhouette Photo Archives
[spacer height="20px"]For more inquiries or if you would like to donate, email wiensm@mcmaster.ca. Also follow @mcmastersports to follow along with their fundraising efforts or to see some awesome photos of your favourite student-athletes rocking pink tutus for a good cause.
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