The owner of Ouro Vintage shares her love for all things vintage
Once you fall in love with vintage, it is difficult to escape it. Each item carries a unique history and these stories, combined with a sense of nostalgia associated with the items, invoke feelings of comfort. Discovering unique pieces hidden in warehouses and thrift stores also holds an element of adventure.
Growing up with parents who were antique dealers, Eady’s passion for vintage developed naturally. She loved learning about the stories behind vintage pieces and different eras of clothes. In 2017, she turned her interest in hunting for rare, quality vintage items into Ouro Vintage where she currently sells second-hand clothes, accessories, shoes and home items.
Ouro Vintage originally launched online under the name Daughter Daughter, but after changing its name to Ouro to be more gender inclusive in its name, Eady opened its brick-and-mortar location in Barton Village in July this year.
Through Ouro Vintage, Eady hopes to share her love for vintage and provide people with more options for eco-friendly, second-hand shopping. In an era of fast fashion, second-hand shops like Ouro Vintage encourage upcycling and reusing clothes to reduce waste, preserve water and lower your carbon footprint. In line with the theme of sustainability, the pieces offered at Ouro Vintage are timeless, minimalistic and chic to ensure they last a long time. Eady also mends damaged pieces for the store herself and tries to avoid microtrends.
“I just hope people shop vintage or thrift or anything second-hand and hopefully, we won’t contribute to the problem with fast fashion,” said Eady.
Although born and raised in Burlington, Eady opened her business in Hamilton as she was drawn to the city’s arts scene. She recalls going to concerts at the Underground when she was younger with her current spouse and wanting to be part of the creative community here. Hence, as soon as she could move out at the age of 17, she relocated to Hamilton. She has found her community here and it has become her new home.
Eady was concerned about opening the brick-and-mortar location during the pandemic. She worried the reception would be low, but to her surprise, it was met with lots of positive support.
“I thought it was actually probably a really bad time to open a store. It wasn’t my original plan, but I ended up getting a lot of responses and the community has been really great. All my neighbours have come and introduced themselves and they’re all so nice and supportive. I’m really happy with it. It’s always been a dream,” Eady said.
Before opening the physical location, Eady also struggled with maintaining her work-life balance. Like most of us working from home during the pandemic, it was difficult for her to set work hours and boundaries. She would answer messages and work on social media posts in the middle of the night instead of enjoying her time with her children and relaxing. Having a separate space for the business has helped her to be more organized and take her mind off work when at home.
Outside of operating the second-hand shop, Eady is an artist. She graduated from Ontario College of Art & Design in art, with a degree in sculpture and installation.
In 2009, she and her husband Sean Gadoury founded a collage collective, Group of 7 Billion. The duo started the collective by selling their collages made using hand-cut pictures from vintage books at the monthly Art Crawl on James Street North.
For Eady, Ouro Vintage represents her childhood memories, her parents and her love for objects with a history. She has plans to sell other artisan goods and wholesale gifts at the shop in the near future, but she says she would like to keep the business as small as possible for as long as possible.
Ouro Vintage is a place of classic and wonderful second-hand pieces. Discover a new way to live more sustainably and fulfill your antique dreams by shopping second-hand.